Sr. Business Analyst (Funnel Management)
In the world of e-commerce, where scale is critical, data is the only way to make informed strategic decisions. We pride ourselves on being data-driven in continuous attempts to grow, evolve, and remain ahead of the market.
As a Senior Business Analyst, you will provide support for lead/opportunity generation, manage our CRM software and bring awareness of the product or offering on behalf of sales/marketing teams. The job requires you to analyze customer segments/profiles, end-to-end customer experience, key levers, and ROI, & market trends to identify opportunities for customer acquisition in the target market (USA). The role also provides the opportunity to travel to the USA to attend trade fairs & meet brands.
This role is based out of India and is a 100% remote position.
Responsibilities
- You drive solutions with the Operations, Tools, Insights, and Engagement teams to optimize the company’s ability to generate more revenue and improve customer acquisition.
- Develop and implement regular reporting of key performance metrics including forecasting, funnel analysis, and pipeline management.
- Compile and analyze data over time to forecast acquisition trends
- Review past acquisition data to determine trends in productivity
- Prepare accurate reports using data from internal and external sources
- Evaluate third-party data to determine best practices for company success
- Present actionable information and insights to team members and management
- Gather and analyze data in order to understand problems and address them proactively
Requirements
- Strong number crunching & quantitative skills
- Strong business acumen, logical and analytical skills
- High attention to detail
- Thrive and adapt quickly in a fast paced ever-evolving culture
- Digging deep into the industry, competitors and the latest trends
- Have strong communication skills – both written and oral
- Subscribe to a mentality of work hard, stay positive and implement feedback
- Ability to perform in a remote working environment
Qualifications
- Management Degree from a top 20 business school.
- Ideally suited for 2017 / 2018 / 2019 batch graduates
Benefits
- 100% remote, work from home position
- Onsite travel to the US
- Ongoing training and growth opportunities
- Retreats, offsite team-building activities & conferences
- Medical, Accident Cover & Life Insurance
- Wellness, Home Internet & Skill Development Benefits
- Department
- Business Development
- Remote status
- Fully Remote